Sabeha Identity Design
Sabeha is a family business that was started at 1950 at Aden. Sabeha now is one of the biggest trading companies in Yemen and works in many sectors. They are also agents for many international brands including Suzuki Motor.
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Sabeha is a family business that was started at 1950 at Aden. Sabeha now is one of the biggest trading companies in Yemen and works in many sectors. They are also agents for many international brands including Suzuki Motor.
Todo is a new concept of home products retail. Using typographic logo with strong and appealing colors, we managed to create an attractive identity that works well for the Todo based on two main factors: design & function.
We created an identity that reflects the multiple activities of a general trading company working in different sectors. The brand was meant to be steady, serious and up to date, the logo consisted of a logo symbol and logotype using only one color, black. The first phase of this project includes logo design, identity creation, signage design and stationary.
